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Sending a Campaign

Once you’ve created your email and selected your audience, you’re ready to send your campaign.

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Step-by-Step Guide

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1. Create or Select Your Email

Navigate to your email in the Email Editor or create a new one using Migma’s AI tools.
1

Choose Your Email

Select an existing email from your templates or create a new one
2

Review Content

Make sure all content, links, and images are correct
3

Run Email Preflight

Use Email Preflight to check for spam triggers and rendering issues

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2. Select Your Audience

Choose who will receive your campaign. 
{
  "campaign": {
    "audienceType": "list",
    "listId": "your-list-id"
  }
}

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3. Configure Campaign Settings

Write a compelling subject line that encourages opens. Keep it under 50 characters for mobile optimization.
Configure your “From” name and email address. Use a recognizable sender name to increase trust.
Set where replies will be sent. This can be different from your sending address.
Enable open tracking, click tracking, and conversion tracking as needed.

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4. Send Test Emails

Always send test emails before launching a campaign to verify everything looks correct.
Send test emails to yourself and team members to verify:
  • Content displays correctly
  • Links work properly
  • Images load correctly
  • Personalization tokens populate
  • Mobile rendering looks good

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5. Schedule or Send

You have two options:
  • Send Now
  • Schedule
Launch your campaign immediately. The email will be sent to your audience within minutes.
Large campaigns (10,000+ recipients) may take longer to send completely.

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Monitoring Your Campaign

Once sent, you can track your campaign’s performance in real-time:

Opens

Track how many recipients opened your email

Clicks

Monitor which links are getting the most engagement

Conversions

Measure goal completions and ROI

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Campaign Limits

Campaign sending limits depend on your plan and email service provider configuration.
PlanDaily LimitMonthly Limit
Free5002,000
Starter10,00050,000
Pro50,000500,000
EnterpriseCustomCustom

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Troubleshooting

This is normal for large campaigns. Check back in 15-30 minutes. If still stuck after an hour, contact support.
Check your sender reputation and ensure you’re following email best practices. Use Email Preflight to identify potential issues.
Verify your email service provider is properly configured and that recipient emails are valid in your contact list.

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Next Steps

Track Campaign Results

Learn how to analyze your campaign performance and optimize future sends