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Overview

A 12-week view of campaign ideas based on your brand, your industry, and what’s happening in the world. Pick one and create the email in one click.
Marketing calendar

Interactive marketing calendar with on-brand campaign suggestions


How It Works

1

Open your calendar

Go to your project and open the calendar tab. Suggestions generate automatically on first visit.
2

Browse suggestions

Scroll the 28-day grid. Dots are color-coded by priority — amber for time-sensitive, blue for recommended, gray for nice-to-have.
3

Pick one

Click any suggestion to see the idea, why it matters, and a ready-to-use prompt.
4

Create the email

Hit Create email — the editor opens with the prompt pre-filled.

What Migma Considers

Your brand & industry

Suggestions match your industry, audience, and goals.

Holidays & events

Country-aware holidays in your language.

Email history

Never suggests something you just sent.

Sending patterns

Detects your rhythm and suggests the next send at the right time.

Past campaign results

Uses recent human clicks and delivery volume to make better timing choices. Opens are supporting context.

Competitor activity

Suggests timely responses when competitors send campaigns.

Trending topics

Surfaces what’s relevant in your space right now.

Prepared for You

Migma prepares the next few calendar campaigns ahead of time. Each prepared item is a finished email with a suggested audience and a send time, listed under Prepared for you in the calendar.
1

Review

Open the prepared item to see the email in the editor, or check the suggested audience and send time on the card.
2

Approve

Click Approve, confirm, and the campaign is scheduled. Nothing sends without your approval.
3

Or dismiss

Not right for your brand right now? Dismiss the item and it goes away.
Approving needs a verified sending domain and an audience. If either is missing, Migma tells you exactly what to set up first.

Calendar settings

Open Calendar settings in the calendar header for three controls:
  • Automatically create emails based on my calendar: Migma prepares upcoming calendar emails without you opening the calendar. Works with or without a connected calendar.
  • Send notifications about created emails: when prepared emails are ready, you get an email, like “Your Black Friday email is ready to approve”, with a review link for each one.
  • Google Calendar: connect, reconnect, or disconnect the read-only calendar link.
Migma checks what you already created and never prepares a duplicate. Every prepared email still waits for your approval before anything is scheduled or sent.

Connect Your Calendar

Click Connect calendar in the calendar header to link Google Calendar. The connection is read only: Migma never edits your calendar. Once connected, real business events like launches, sales, and webinars anchor planned emails to their true dates. A launch on your calendar becomes a teaser before, an announcement on the day, and a follow-up after.

It Learns

The calendar improves with every send. Migma weighs recent results by delivered audience size and favors the send days that earned the strongest human click rates. Open rates remain supporting context because some email clients inflate them. Past campaigns appear as subdued items on their sent dates, so they add context without competing with upcoming plans. Click one to see its click and open rates or open the full campaign report. Migma only treats a weekday as a timing signal after it has enough campaigns and delivered emails to be useful.

Managing Your Calendar

Add your own events

Click any empty date to add a custom campaign idea — product launches, sales, announcements.

Edit with AI

Type “Add a back-to-school campaign in August” and the calendar updates automatically.

Remove suggestions

Click a suggestion and hit Delete to remove it.

Mark as completed

Suggestions auto-mark as completed once you create the email.

Refreshing

Click Refresh to regenerate with the latest data. Future-dated items you haven’t acted on are preserved.
Auto-refreshes after 24 hours. Force refresh anytime.

Daily Reminders

Get a morning email with upcoming campaigns for the next few days. Each includes a direct link to create the email.

Next Steps

Send a Campaign

Turn a suggestion into a live campaign

Track Results

See how your campaigns perform

Competitor Tracking

Feed competitor data into your suggestions

Manage Your Audience

Set up contacts you’ll be sending to