Overview
Migma tracks performance metrics for each sending domain. View these metrics at Settings → Sending Domains → [Your Domain] → Metrics.Available Metrics
Summary Stats
| Metric | Description |
|---|---|
| Emails Sent | Total emails sent from this domain |
| Delivered | Emails successfully delivered to recipients |
| Opened | Emails opened (if open tracking enabled) |
| Clicked | Emails with at least one click (if click tracking enabled) |
| Bounced | Emails that couldn’t be delivered |
| Complained | Emails marked as spam by recipients |
Rate Metrics
| Metric | Formula | Healthy Range |
|---|---|---|
| Delivery Rate | Delivered / Sent | > 95% |
| Open Rate | Opened / Delivered | 15-30% (varies by industry) |
| Click Rate | Clicked / Delivered | 2-5% (varies by industry) |
| Bounce Rate | Bounced / Sent | < 5% |
| Complaint Rate | Complained / Sent | < 0.1% |
Time-Series Data
Metrics are available as time-series data for visualizing trends:Available Periods
| Period | Data Points |
|---|---|
| Last 7 days | Daily totals |
| Last 30 days | Daily totals |
| Last 90 days | Daily totals |
Chart Data
Each day includes:- Emails sent
- Delivered
- Bounced
- Complained
- Opened
- Clicked
Bounce Types
Bounces are categorized to help you understand delivery issues:| Type | Description | Action |
|---|---|---|
| Permanent | Invalid email address or domain | Remove from list immediately |
| Transient | Temporary issue (mailbox full, server down) | Retry later |
| Undetermined | Unclear reason | Monitor, may become permanent |
Automatic Handling
Migma automatically:- Adds permanent bounces to your suppression list
- Prevents future sends to bounced addresses
- Updates domain health metrics
Complaint Handling
When a recipient marks your email as spam:- Recorded - Complaint logged in metrics
- Suppressed - Email added to suppression list
- Health updated - Domain complaint rate recalculated
Using Metrics Effectively
Monitor delivery rate daily
Monitor delivery rate daily
A sudden drop in delivery rate indicates:
- List quality issues (bad addresses)
- Reputation problems
- Technical configuration issues
Watch complaint rate closely
Watch complaint rate closely
Complaint rate is the most critical metric for deliverability:
If complaints spike, review your email content and list quality.
| Rate | Status |
|---|---|
| < 0.05% | Excellent |
| 0.05-0.1% | Good |
| 0.1-0.3% | Warning |
| > 0.3% | Critical |
Compare open rates over time
Compare open rates over time
Declining open rates may indicate:
- Subject lines need improvement
- Sending too frequently
- List fatigue
- Deliverability issues (emails going to spam)
Data Retention
| Data Type | Retention |
|---|---|
| Individual email logs | 30 days |
| Daily aggregate metrics | 90 days |
| Lifetime totals | Indefinite |