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Persona Drafting

A new Persona option on create lets you pick a contact, audience, or tag to seed a draft. Variable suggestions match the populated fields for that cohort, fields populated for under 5% of contacts are hidden, and Personalise for… appears on Tag, Audience, and Contact rows. Persona shapes the draft only, not send targeting, so you can write for a real reader without changing who receives the email. Persona

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Engagement Segments

The segment editor now includes Opened and Clicked filters alongside Received, with time modes for in the past N days, not in the past N days, and never. Membership updates automatically as engagement events arrive, so segments stay current without manual maintenance. Engagement segments
Last modified on September 6, 2026